Off Eaton Square, SW1 For individual shop details, A short stroll from Knightsbridge is this attractive street with a diverse selection of appealing shops. The friendly perfumery Les Senteurs at No. 71 sells unusual European fragrances, such as Annick Goutal and Parfums Caron. If you’ve bagged a ticket to Ascot or just want to turn heads with an exquisite trilby or extravagant, feathered creation, visit celebrated hatter Philip Treacy at No. 69. Across the street at No. 46 is wonderful French bakery Poilane, where you can buy authentic croissants, fruit tarts and rustic loaves at a price. At No. 42 is the bright, cheerful shop of British designer Tracey Boyd, where girlish strappy dresses, cute short-sleeved blouses and flared skirts in fun patterns are strengths. Jeweller Erickson Beamon at No. 38 is a long-standing favourite never long out ofthe fashion press. Dramatically cascading gold chains and beads make for a strong signature look. Ifyou’re flagging, have a cup ofthe best hot chocolate you’ve ever tasted at The Chocolate Society shop and cafe at No. 36 – the society is dedicated to promoting high-quality chocolate. Opposite, at No. 45, is gorgeous modern florist Woodhams, which is worth visiting just to breathe the scented air.